PRIVACY POLICY
Effective Date: 11 June 2025 – Version 1.1
This Privacy Policy applies between you, the user of this website, and The Leads Den, the owner and operator of the following websites and subdomains:
theleadsden.com.auleadsden.com.aulinks.theleadsden (including any subdomains or subdirectories)
The Leads Den Contact Details:
12 Tahlee Retreat, Carramar WA 6031
Email:
At a Glance: Your Rights
Access – Request a copy of your data
Correction – Update incorrect or outdated information
Deletion – Request permanent deletion of your data
Objection – Opt out of marketing or specific data uses
Complaint – Raise a concern with us or the OAIC
1. Definitions and Interpretation
"Account": personal information and credentials used to access The Leads Den services
"Content": all information on our sites (text, media, software)
"Cookie": a small text file to improve your browsing experience
"Data": all personal information submitted, collected or processed by us
"Privacy Act": Privacy Act 1988 (Cth) and Australian Privacy Principles (APPs)
"Service": any tool or content provided by The Leads Den
"System": our communication infrastructure
"User": any third party accessing the site who is not a The Leads Den employee
"Website": any platform operated by The Leads Den
2. Data Collected
We may collect:
Name, date of birth, gender
Job title, profession
Contact information (email, phone)
Demographics (postcode, preferences, interests)
Device/browser data (IP, type, referring URL)
Cookie data (see Clause 15)
Financial info (if submitted via secure payment)
Info from social logins (Google, Facebook, etc.)
3. Our Use of Data
Data is retained as long as necessary to deliver services or meet legal duties
We do not share data unless legally required or essential for services
Data may be used for:
Internal record-keeping
Improving services
Marketing (with opt-out)
Research and analysis
Consent-based marketing, including affiliate offers
Targeted advertising and performance tracking
No sensitive data (e.g. health, race, religion) collected
Consent logs retained where applicable
Data Processing Agreements (DPAs) in place with vendors
No automated decision-making unless notified and opt-out provided
Where automated decision-making is used, including profiling for marketing or ad targeting, you will be informed of the logic, significance, and consequences, with an opportunity to request human review
Your Rights:
Access your personal data within 48 hours
Request deletion of data within 48 hours
We are not responsible for data once transferred to third-party tools
Users must be 18+
No data is knowingly collected from children under 18
Data may be processed without consent if legally required
We may collect data from direct entries, analytics, or public sources
Lawful basis: consent or legitimate interest
You can opt out at any time
Transactional emails still apply
We may share data with:
IT/system vendors
Legal and financial advisors
Government authorities
Merger/acquisition partners
All parties must comply with data protection laws
Data may be transferred internationally
Standard Contractual Clauses and other safeguards apply
US-based providers are used where necessary and lawful
Physical, digital, and procedural protections are in place
Only authorised personnel have access
Significant breaches will be disclosed if required
We will notify affected users and the OAIC of any eligible data breaches under the NDB scheme
May include, but are not limited to:
Payment processors
Email and CRM tools
Analytics (e.g., Google Analytics)
Social login services (e.g., Facebook, Google)
If The Leads Den is sold or merged:
Your data may transfer to the new entity
The new entity will honour this policy
You can limit data use for marketing and third parties
You can access and update your data anytime
If you’re a client using The Leads Den’s platform:
You are the data controller
You are solely responsible for lawful use of your contacts' data
The Leads Den acts only as a data processor
We are not liable for client misuse
DPIA: You are responsible for conducting Data Protection Impact Assessments where required
API Use: You are responsible for lawful data handling when using our APIs or integrations
Underage Users: If you grant access to anyone under 18 (e.g., employees), you are solely responsible for verifying eligibility, securing guardian consent if needed, and ensuring lawful use under employment/privacy laws. The Leads Den assumes no responsibility for misuse.
To raise a concern:
Contact us at [email protected].au
We’ll respond within 30 days
You can escalate to the OAIC via www.oaic.gov.au
This policy applies to our websites and mobile apps. Data collected through apps is treated the same as website data.
Cookies improve functionality and user experience
Session cookies expire when you close your browser
Persistent cookies remain until deleted or expired
You may disable cookies in your browser settings
This policy may be updated periodically
We’ll post the changes on this page
We may also notify you via email or website notice
Darran Hall
12 Tahlee Retreat, Carramar WA 6031
Email: [email protected]